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CREATIVE BRIEF
CLIENT:
CHIPS AHOY!
FALL 2022
Selected as a strategist for TNH's competitive pitch team to work with client Chips Ahoy! on a mock campaign.
Designed a creative brief to drive awareness and engagement among Gen Z in Chips Ahoy's Follow Your Art Program, which provides access to the arts and arts education for teens affected by the defunding of arts education.
![](https://static.wixstatic.com/media/28eba4_f84178a0ee724d58a10692ead61e180e~mv2.png/v1/fill/w_49,h_27,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/28eba4_f84178a0ee724d58a10692ead61e180e~mv2.png)
![](https://static.wixstatic.com/media/28eba4_c5b5d2877ad444cb84346214ec890b69~mv2.png/v1/fill/w_49,h_27,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/28eba4_c5b5d2877ad444cb84346214ec890b69~mv2.png)
![](https://static.wixstatic.com/media/28eba4_dbe3aa8833194ada9fcec0d774a16d16~mv2.png/v1/fill/w_49,h_27,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/28eba4_dbe3aa8833194ada9fcec0d774a16d16~mv2.png)
![](https://static.wixstatic.com/media/28eba4_f84178a0ee724d58a10692ead61e180e~mv2.png/v1/fill/w_49,h_27,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/28eba4_f84178a0ee724d58a10692ead61e180e~mv2.png)
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